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Building Simple Forms

Simple forms are often needed on websites to be able to quickly gather data from your users. Common use cases include: contact forms, webinar registrations, newsletter sign ups or feedback surveys. All forms on the site are built with a WordPress plugin called Gravity Forms. Check out this library of available templates for just a taste of some of the things you can do.

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Best Practices for Building Forms

  • Keep it short – only ask for the fields you truly need. If in doubt, leave it out.
  • Clearly mark which fields are optional vs. required.
  • Use a single column layout.
  • Explain any input or formatting requirements – Ex: If asking for an account or license number, give a sample of how this number should be formatted.
  • Write error messages that are clear and easy to understand.
  • Don’t ask for personally identifiable information including: Social Security Number, driver’s license, financial information, or medical records. Sensitive data must be collected via secure means, not through Gravity Forms.

Sample Form

This is a sample of a simple form you can build and embed right on your page!

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